How to Make Big Money in Your Own Small Business: Unexpected Rules Every Small Business Owner Needs to Know by Jeffrey J. Fox

Jeffrey J. Fox’s How to Make Big Money in Your Own Small Business is a punchy, practical guide for entrepreneurs who want results—not theory. With a strong 4.7/5 rating from readers, this compact hardcover delivers blunt, experience-driven advice that’s easy to apply whether you’re starting out or tightening operations in an established small business.

💡 What Makes This Book Stand Out

Fox writes in short, no-nonsense chapters filled with memorable rules and commandments. The style is direct and pragmatic, emphasizing what truly drives small-business success—and what quietly sinks it.

Key takeaways include:

• Selling is job number one. Everything else supports sales.

• Work on the business, not just in the business.

• Control costs ruthlessly—except customer experience.

• Cash flow beats clever ideas.

• Hire carefully; manage decisively.

🧠 Broad Coverage, Practical Focus

Despite its slim length (176 pages), the book touches on the essentials:

• Marketing and customer focus

• Cash flow and funding basics

• Operations and administration

• Hiring, leadership, and accountability

Fox’s advice is grounded in real-world marketing and management experience, making it especially useful for owners who prefer actionable guidance over academic models.

📚 Who Should Read It

• First-time entrepreneurs

• Owners of small retail, service, or consulting businesses

• Managers who want a quick refresher on fundamentals

• Readers who like straight talk and checklist-style wisdom

Seasoned owners will recognize many truths here—but may appreciate the clarity and reinforcement.

⚠️ Things to Know

• Some examples reflect the early 2000s; principles remain relevant, tactics may need updating.

• The tone is firm and opinionated—great if you like candor, less so if you want nuance.

---

📖 Book Details

• Author: Jeffrey J. Fox

• Publisher: Hyperion

• Publication Date: May 19, 2004

• Format: Hardcover

• Pages: 176

• Language: English

• ISBN-10: 0786868252

• ISBN-13: 9780786868254

---

⭐ Overall Rating: 4.8/5

A concise, high-impact read packed with timeless rules for small-business success. If you want clear priorities, sharper focus, and practical discipline, this book delivers—fast.